We’ve had a great 2016, helping new customers all across the UK start brands and supporting existing customers as they grow and expand. We’ve added to our exciting range of private label supplements and improved some old favourites.
As you know, the industry never stands still and there’s always a new trend just around the corner. Here’s the lowdown on the most popular products of the past 12 months!
Decline in the Value of the British Pound (Sterling) against the Euro and United States Dollar – Protein Price Increase Unavoidable.
There are numerous reasons why commodity prices fluctuate, sometimes wildly.
Oil, for example, has been under worldwide downward pressure which influences the prices at the pumps.
The pressure causing an increase in the price of protein is, however, a direct result of a few major influences:
1. the current weakness of the British pound;
2. worldwide demand continuing to put pressure on stock;
3. the decision made by HMRC a few years ago to add 20% VAT to the price of Sports Protein Products.
Q4 (October, November, December) has seen prices hardening by + 12%. However, by January 2017 (Q1), it is anticipated that protein prices will increase by as much as 25%.
Vydex (Suppleform) is one of the larger buyers of protein in the UK. We have our supply position well covered, but we will not be immune to the exchange rate influence, even though we bought euros some time ago at £1.00 / €1,42; they are almost all used up! You will see from the graph that the rate (at the time of writing) is down to £1.00 / €1,11. I don’t think I would buy a holiday home in Spain at the moment!
Our advice is to buy in as much protein as you can afford now before the price increase takes effect. Order and pay for your January stock no later than the end of November or the first week in December for January delivery.
© Suppleform 1st November 2016
We’ve been helping people from all over the UK create successful private label supplement brands for longer than any of our competitors and here’s just a bit of what we’ve learned down the years. All the advice in the graphic has been road-tested and employed to great effect time and again by some of our most savvy customers!
The sports supplements market is healthier than ever pfizer viagra prix. It is estimated that the world will be consuming £8bn a year of bars, drinks and other supplements by 2017.
There is, however, a wave of products entering the market that are being developed for the mainstream and targeted at people without much knowledge of the supplements industry.
Traditional protein drinks have usually been characterised by displays of large bottles and tubs, often with ‘loud’ label designs and images of very muscular models. The powders and bars were designed to appeal to hard-core gym goers and amateur athletes. The typical customer was someone who wanted to build muscle and aid recovery after heavy workouts.
The most significant recent change in the industry is that the latest generation of supplement users are more likely to purchase products as part of a holistically healthy lifestyle. Protein supplements are no longer associated exclusively with the bodybuilding world. The general health and fitness market is now even more important. Some of the largest industry players have contributed to this shift in public perception with concerted information campaigns in print, online and even TV adverts.
Everybody needs protein in their diet on a daily basis; it is essential for body tissues, necessary for growth and contributes to muscle mass and bone health.
Additionally, more and more people are taking an interest in their wellbeing, with a healthy and balanced diet seen as a vital aspect to get right. As awareness of the benefits of protein increases, so do the channels down which you can market your protein products.
The combined result has been a sharp increase in sales. According to Euromonitor figures, worldwide sales of sports related protein products grew from £2.5bn in 2007 to £4.9bn in 2012 and are likely to reach £7.8bn in 2017. In the UK, sales increased from £73m in 2007 to £170m in 2012 and are expected to reach £358m by 2017.
The market is now bigger and more diverse than ever, as more and more people are interested in protein products and supplements. The key is knowing how to market for these different sectors. Something as simple as branding can make a real difference – and if you’re thinking about tackling more than one sector, it might be worth considering having more than one brand to do so.
So, there has never been a better time to invest in the protein market as the demand grows. You know your customers better than anyone and we know production, so together we can deliver the products the market is looking for.
The masses of bodybuilders who work out every day, looking to achieve maximum performance gains, are going to reach a point where they start wondering if there are products out there that will help take their results up a level?
With a huge array of bodybuilding supplements on the market, which ones should you stock to keep up with customer demand? Which will deliver results for your clients?
Here, we take a look at which supplements you should stock for bodybuilding:
The Best Supplements For Cutting
There are two main aims when cutting: increase your total daily calorie outlay and uphold lean muscle mass tissue. So you need to seek out products that enable your clients to achieve both.
Firstly, to aid daily calorie outlay, you’ll want to get your hands on an energy promoter. This will help to combat some of the lethargy typically encountered while on a reduced calorie diet, so your clients can still stay as active as usual, burning up those calories faster.
In addition to that, you’ll also want to source a thermogenic fat burner. By increasing metabolic output, this will enable your clients to burn off fat throughout the whole day, if they adhere to a strict diet and training programme too.
At the other end of the spectrum, you need to be doing something to preserve their lean muscle mass tissue. The last thing clients will want to do when cutting is lose muscle they worked so hard to build. This requires a branched chain amino acid product, which will help give muscles an amino acid boost when they need it most. These should be taken immediately before and after a training session and they can go a long way towards fending off lean muscle mass tissue.
You should also consider buying in a good quality protein powder. Protein needs are elevated when cutting, so a high quality powder will ensures protein requirements are met. Look for a protein product that contains very few grams of carbs and fats, as this will indicate that the bulk of the powder is made up of pure protein.
The Best Supplements For Bulking
Bulking goals are different to cutting goals. Your clients will want to add more calories to their diet so that they can boost their surplus for building lean muscle mass.
Consider stocking a weight gainer or meal replacement powder for this purpose. It will help to boost client’s daily calorie intake in a shake format, which isn’t as filling as solid food, making it easier to digest.
You would also benefit from stocking an energy enhancer, for those who like to go the extra mile in the gym.
Creatine and monohydrate are also considerations, as they ensure that clients have a maximum supply of creatine in their body. Creatine is the precursor to the high energy compound ATP, which fuels each and every muscular contraction. Using such a product can help clients fend off fatigue before it hits.
Finally, you’ll also want to consider products that will help clients support a more anabolic internal environment. Testosterone is the key hormone here and is by far the most powerful muscle building hormone in the body.
Using a testosterone booster, which consists of zinc, magnesium, and vitamin B6 can help give an extra boost, elevating recovery rates, muscle mass development, and also helping to boost libido levels as well.
So, that concludes our summary of the main supplements to consider stocking for any bodybuilding client, whatever their goals acheter viagra tunisie. Ensuring that your bodybuilding clients follow a good training and diet plan are essential prior to recommending any supplementation, as any efforts to improve performance would be in vain if that wasn’t the case.
All-in-one supplements are a great ‘one stop’ solution to your supplement needs when all you want is to have something which gives you everything you need in one hit viagra 50 ou 100 mg. There are many excellent all-in-one supplements on the market which are able to deliver some remarkable results when combined with a sound nutritional plan.
Benefits of all-in-one supplements
One of the greatest benefits to using a premier all-in-one supplement is that you can get all of the supplement power you need from just one product. This reduces the time and effort required to ensure you are taking all of the supplements you have highlighted as being necessary for your goals and direction. Then you get the benefits of the protein content, meaning that you cut down the amount of food you need to eat on a daily basis in order to withstand your muscle size. Additionally, by maintaining a high protein diet your blood sugar levels remain steady which in turn make best use of your ability to burn body fat as well as enables you to utilise the anabolic properties of insulin. Most decent all-in-ones will also contain Creatine, which is of course a unique supplement in itself. The benefit of Creatine is that your muscle cell becomes flooded with Creatine, therefore you are able to produce more ATPs which in turn leads to enhanced anaerobic staying power and improved strength. Another huge benefit of Creatine is that it acts like a sponge in the muscle, drawing water into the muscle cell. This is positive because the water helps transport vital macronutrients into the muscle cell leading to a greater rate of nutrient absorption and it also acts as a volumising agent as well giving you a bigger and fuller look. All-in-ones also generally contain L-Glutamine which is a fantastic amino acid. It is best known for its ability to promote the recovery of muscles within the body by promoting the transport of nutrients into the muscle cell. All of these benefits make an all-in-one supplement very tempting for the serious athlete or recreational trainer, who needs that ‘fix’ to maintain their active lifestyle.
Key components found in all-in-one supplements
All-in-one supplements will contain a top quality source of protein such as whey protein concentrate or isolate. This is vital in order to transport to you a source of nutrients which will support repair and grow lean muscle mass.
Creatine is also a very popular ingredient for its ability to improve energy, endurance and strength levels in the gym as well as give a full look. Finally, L-Glutamine is always very popular due to its great ability for promoting muscle repair even after the most energetic of training sessions.
In conclusion, it is safe to say that all-in-one formulas are for those who simply want the benefit of all of the market leading supplements all-in-one shake. These supplements are absolutely ideal for an athlete who doesn’t have a lot of time, who is extremely active and requires functional gains from their supplement.